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Klearia at the World Perfumery Congress 2024 in Geneva

The World Perfumery Congress (WPC) 2024, held in Geneva, was a great success for Klearia. This edition brought together professionals from the perfume industry worldwide, and Klearia stood out by showcasing its innovations in nano-emulsions and alcohol-free perfumes.


Presentation of Nano-Emulsions and Alcohol-Free Perfumes

Klearia showcased its exceptional capabilities in creating nano-emulsions, a rapidly growing field in the cosmetic industry. Klearia's nano-emulsions are distinguished by their milky and slightly whitish appearance, resembling a fine mist. These products are designed to be non-sticky and offer a pleasant texture, meeting the standards of "Clean Beauty." They are eco-friendly and free from allergens, making them particularly suitable for babies, young children, pregnant women, sensitive skin, and halal markets.


Innovations and Diverse Applications

During their presentation, Klearia also introduced innovative ways to apply perfume, including scented mists for clothing and sheets, and the integration of fragrance into skincare. These alcohol-free perfumes offer moisturizing, anti-aging, and toning properties, and can be applied to the face, décolleté, and even hair.


Klearia's nano-emulsions can be used in a variety of applications, such as concentrated perfumes to be diluted, skincare products, makeup, sun care, hair care, and baby products. The absence of synthetic raw materials and the 100% natural formulation ensure maximum tolerance, even for the most sensitive skin.


Un Intérêt Remarquable des Participants

Interest in Klearia's innovations was significant. Many industry professionals expressed their enthusiasm and curiosity, intrigued by the possibilities offered by these cutting-edge technologies. Klearia's production capabilities, which combine low energy consumption and a reduced carbon footprint, garnered particular attention.

Marcela Laparra, Business Manager at Klearia, was repeatedly approached for discussions and demonstrations, indicating strong enthusiasm for the products and technologies presented.


Conclusion

In summary, Klearia's participation in the WPC 2024 was a resounding success, paving the way for new opportunities and collaborations in the world of perfumery and personal care. Klearia continues to establish itself as a key, innovative, and environmentally friendly player in the cosmetics industry.


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